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Entertain in Full Color With Fiesta® Dinnerware

The Homer Laughlin China Company™ Introduces Fiesta Collection for Casual Buffet-Style Entertaining at  Housewares Show

Newell, WV – (March 2013) – The Homer Laughlin China Company, maker of Fiesta Dinnerware made in the USA, is proud to announce several new pieces made for casual buffet-style entertaining, including: Appetizer Plates, Three-Tier Tray, Square Tray, Bistro Bowls, and Beverage Server.

Visit Homer Laughlin to see these items and other new additions – including the new Fiesta color – to the Fiesta Dinnerware collection at the International Home + Housewares Show in Chicago, March 15-18, 2014, Booth S2003. (#Fiesta2014, #FiestaNewColor)

“Buffet-style entertaining alongside casual dining continues to grow in importance, with some of the top items in Fiesta centering on entertaining” says Rich Brinkman, VP of Sales and Marketing for Homer Laughlin. “This new collection features a variety of colorful pieces that make any event festive, but also lend versatility, functionality and visual interest to your buffet table.”

Appetizer Plates
With the addition of appetizer plates, Fiesta will be the life of the party at any get-together. The plates are 6 3/4” in diameter and will be sold a la carte. Appetizer plates will be available for wholesale purchase July 1st and ship by August 1st. Pricing is $11.50 (MSRP) and $7.99 suggested (MAP).
  • Solid Color – Appetizer plates will be available in classic solid colors, includes: Lapis, Black, White, Shamrock, Turquoise, Peacock, Cobalt, Plum, Scarlet, Tangerine, Sunflower, Ivory, Lemongrass, Paprika, and new color Poppy.
  • Holiday Collection – Spread some holiday cheer with Fiesta’s Christmas Tree design, featured on the new Appetizer Plates, as well as the Mug and Luncheon Plates
  • Seasonal Collections – For seasonal themed entertaining throughout the year, Fiesta dinnerware will introduce new design collections that will add a burst of fun to entertaining a small or large gathering.  The first decorated collection will be in multiple of Halloween designs, also available on the Fiesta Java mug and luncheon plates.   
About Fiesta® Dinnerware, Made In The USA
Designed by Frederick Hurten Rhead in 1936, Fiesta Dinnerware is now the most collected china in the United States and among the most collected china in the world. It has been featured on many popular TV programs, including ABC’s Extreme Home Makeover and the Today Show. The product was discontinued in 1973 and reissued in 1986 with new contemporary colors to mark its 50th anniversary. Its unique Art Deco style has landed Fiesta Dinnerware in the collections of numerous museums from the Smithsonian Institution to the Andy Warhol Museum. For more information, visit: homerlaughlin.com.

About The Homer Laughlin China CompanyTM
The Homer Laughlin China Company is the last major plate, saucer and cup manufacturer in the country, employing more than 850 employees at its factory in Newell, WV. In the restaurant and hospitality category, the company’s china dates back to the late 1800s and the production of white “ware”. It was in 1936 that Homer Laughlin introduced its colorful Fiesta dishes. Today, this distinctive brand is featured on dining tables across the country and coveted by a large, enthusiastic group of collectors. Backed by a 143-year history in the industry, Homer Laughlin continues to dominate in dinnerware—committed to its craft, its workforce, its region, and its country. For additional information, visit: hlcdinnerware.com.

Contact:

Danielle Elderkin
Cover Story Communications, Inc.
800.928.6613
danielle@coverstorycom.com

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